Salesforce vs Hubspot Review: The Best CRM Software in 2026

Salesforce and Hubspot are the two best CRM Software options and both provide essential CRM functionalities such as lead management, sales forecasting, email marketing, end contact management, etc.

Many people are facing dilemmas about selecting CRM software. According to us, the option should be between Salesforce and Hubspot. In this guide, we will be helping you out in choosing the best CRM software. 

Compare Salesforce and Hubspot

salesforce

Salesforce

Salesforce is a top CRM software that contains a lead management tool, collaborative forecasting, and sales engagement automation facilities. The collaboration tools help to manage complex sales opportunities. It can track the impact of marketing campaigns in terms of lead capture.

hubspot

HubSpot

HubSpot is a user-friendly top CRM software and it offers a free limited offer plan as well. It provides an Automated CRM database, list segmentation, email analytics, A/B testing, social media integration, and management, and paid ad tracking as well.

Pros & Cons


Salesforce Pros

  • It is a complete CRM system and it is a highly customizable platform.
  • It has a strong market share in CRM.
  • It contains excellent reporting capabilities as well.
  • It also contains top lead management facilities as well as sales forecasting features.
  • It provides 1000 plus integrations.
  • It offers a loyalty management feature.

Cons: 

  • It is more expensive software than other CRM software.
  • It does not have a good customer support system.
  • It contains a non-intuitive interface.

HubSpot Pros

  • It offers a free CRM plan.
  • It provides an all-one CRM solution.
  • It contains excellent segmentation features as well.
  • Hubspot academy provides free training to its users.
  • It also provides 500+ integrations.

Cons: 

  • Its higher tier plans are expensive.
  • It contains fewer configuration options.
  • Its free version contains only limited or basic CRM features.

Salesforce Pricing:

  • Essential plan ($25 per user/month): This is a basic plan and it includes lead, account, and lead management functions. It also provides email integration with Gmail and outlook.
  • Professional ($75per user/month): This plan includes pipeline and forecasting management as well as unlimited custom applications. Through it, you can track quotes and orders.
  • Enterprise ($150 per user/month): It contains many of the features such as lower tie plans, advance reporting, plus sales team collaboration, opportunity scoring, etc.
  • Unlimited ($300 per user/ month): Salesforce unlimited plan includes all the features of lower tier plans. In addition, it provides 24×7 customer support, advanced sales management, insight tools, pipeline inspection, and predictive forecasting as well.

Hubspot Pricing: 

  • Free ($0 per user/ month): The free plan contains limited functionalities as compared to paid plans. It provides 10 reports per dashboard as well as 5 branded templates. This plan provides only 200 email notifications per month.
  • Starter CRM suite ($45 per month limited to two users): It charges $45 per month and is limited to two users. Thereafter, It will charge $23 per month for an additional user. It includes marketing Hub Starter, CMS Heb Starter, Operation Hub Starter as well as Services Hub Starter.
  • Sales Hub Professional ($450 per month limited to five users): HubSpot charges $450 for this plan and this plan is limited to five users. If you want to increase the number of managers, then it will charge $90 per month for an additional user. This plan offers all the functions of free plans and starter plans. In addition, it provides sales automation and 1:1 video messaging and forecasting facilities as well.
  • Enterprise ($1200 per month limited to 10 users): It is a top CRM plan and it starts at $1200 per month for ten paid users. If you want to increase the number of users, it will charge $120 per month for every new user. In addition, it will charge $3000 as a one-time Enterprise Onboarding fee. It offers all low-tier features with playbooks, conversation, intelligence, advanced permissions, and predictive lead scoring as well.

The Complete Review Salesforce vs HubSpot 


 
 Hubspot Salesforce
Starting Price $0$25 per month, per user
Free Trial1 Day30-days
Ease of UseEasyDifficult to user 
Contact ManagementYes Yes 
Lead ManagementYes Yes 
Email MarketingYes Yes 
Sales ForecastingYes Yes 
Built-in AutomationYes Yes 
Reporting Yes Yes 
E-commerce IntegrationsYes Yes 
customizationGood Excellent 
Analytics GoodExcellent 
Customer supportEmail, Phone, Online Chat, HubSpot Community, HubSpot Academy, and The Online Knowledge BasePhone, Online Messaging, Chat, Research Center and Community Forum

FAQs – Salesforce vs HubSpot

Which CRM is better: Salesforce or HubSpot?

Both Salesforce and HubSpot are powerful CRM platforms, but they serve different types of businesses. Salesforce is known for its deep customization, advanced automation, and scalability, making it ideal for large enterprises or companies with complex sales processes. HubSpot, on the other hand, focuses on ease of use and an all-in-one marketing, sales, and customer service platform that works well for startups and small to medium-sized businesses.

Is HubSpot easier to use than Salesforce?

Yes, HubSpot is generally considered easier to use than Salesforce. HubSpot offers a clean interface, simple setup, and built-in tools for marketing automation, CRM, and customer support. Salesforce provides more advanced customization and integrations, but it often requires technical expertise or a dedicated administrator to manage the platform effectively.

Which CRM is more affordable: Salesforce or HubSpot?

HubSpot usually has a lower entry cost because it offers a free CRM plan and starter plans beginning around $15 per user per month. Salesforce plans typically start around $25 per user per month for its Starter Suite. However, both platforms may require additional paid add-ons for advanced marketing, analytics, or automation features.

Can Salesforce and HubSpot integrate with other business tools?

Yes, both Salesforce and HubSpot integrate with many third-party tools such as email platforms, analytics tools, and marketing automation software. Salesforce has a massive marketplace called AppExchange with thousands of integrations, while HubSpot provides native integrations with tools like Gmail, Slack, and CMS platforms to streamline marketing and sales workflows.

Who should choose Salesforce vs HubSpot?

Salesforce is best suited for large businesses, enterprises, or companies that need advanced customization, automation, and detailed analytics. HubSpot is a better option for startups, small businesses, and marketing teams that want a user-friendly CRM with built-in tools for marketing, sales, and customer service in one platform.

Conclusion

The key points of “Salesforce vs Hubspot review” are given below:

  • The starting price of salesforce started from $25 per month per user. On the other hand, Hubspot’s subscription plans start at $0.
  • Salesforce offers a 30-day trial period, but Hubspot provides a trial period of 14 days.
  • Both the CRM software contains almost all the essential CRM functions such as sales forecasting, contact, lead management, etc.
  • Salesforce is popular for its customization, analytics, and advanced features.
  • HubSpot provides lots of user-friendliness and low-cost plans as well.

In the above tutorial, Compare Giants have pointed out a comprehensive “Salesforce vs Hubspots review” you should read it.